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TIPSFROMTOWN WEB DESIGN

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After redesigning the logo for Tips, I tackled the website. I created a clean, easy-to-navigate template using pops of color to differentiate between each department and listed subcategories in drop-down menus.

 

I encouraged our writers to keep posts short and sweet knowing people spend less than 60 seconds on a web page.

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Because our photography comes from so many different sources, I use Photoshop to enhance and make them feel like they're coming from the same source. 

I created big posts that incorporated several articles into one location to increase clicks and controlled how our readers navigate the site. It was a great way to recycle labor intensive articles, like this one below: "Everything You Need to Know About the Flu."

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